
Established in 2006, our story began with just one product – our original lash conditioning serum – inspired by the immense love between our founder and his beloved wife Gayle, as a solution to help her feel beautiful during her courageous fight against breast cancer. From that single, original product comes an entire collection of beauty-enhancing, solution-oriented cosmetics that revitalise the natural beauty and inner spirit of all women, while giving back to the cause that started it all.